Tuesday, June 29, 2010

Travel Sights: Batik Juice, anyone?

In marketing, clever branding is an essential attribute to good positioning... It's all in the name, and how else can you be identified easily, if not by your name?

Spotted in a supermart in Milano's Stazione Centrale... a drinks range called BATIK...

Recycled juice?

Hope this is not batik dye packed as a beverage! LOL!

* Batik is a Javanese wax-resist dyeing technique.


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